₹ 14400 / 50 shares
IPO Details
RHP/DRHPIssue Date
04 Mar - 6 Mar'24
Investment/lot
₹ 14400
Price Range
270 - 288
Lot Size
50
IPO Size
₹ 424.34 Cr
IPO Listing Details
Listing On
12 Feb'24
Issue Price
288
Listed Price
₹ 250
Retail Gain/Listing Gain
▼-13.19%
IPO Timeline
R K Swamy IPO Review
Kotak Securities
•03m 36s
R K Swamy Company Background
R K Swamy is one of the leading integrated marketing service groups in India, offering a single-window solution for creative, media, data analytics and market research services (Source: CRISIL Report, page 189).
The company offers a comprehensive range of services in the following interrelated and complementary business segments: Integrated Marketing Communications, Customer Data Analytics and Marketing Technology, Full Service Market Research and Syndicated Studies (Source: CRISIL Report, page 190).
R K Swamy Competitive Strengths
Integrated marketing services provider serving clients for 50 years
The company is one of the leading integrated marketing service groups in India, offering a single-window solution for creative, media, data analytics and market research services and has grown the businesses organically based on a response to market trends and client requirements progressively over the last five decades (Source: CRISIL Report, page 189). The company’s revenue from operations grew at a CAGR of 22.95% from Fiscal 2021 to Fiscal 2023 with expansion initiatives, while growing at a CAGR of 79.97% from cross-selling initiatives for the same period.
15-year track record in the Data Analytics and Marketing Technology segment, with a proven ability to produce digital content at scale
During the six months ending on September 30, 2023, and for FY23, FY22, FY21, the company generated revenues of Rs. 1,131.94 million, Rs. 2,286.11 million, Rs. 1,765.04 million, and Rs. 1,211.50 million, respectively. These figures represented 80.22%, 78.13%, 75.30%, and 69.81% of the total revenue from operations during those periods.
Well-diversified customer base with long-standing relationships
The company has catered to over 4,000 client organisations over the years and has served over 380 clients in the six months ended September 30, 2023. R K Swamy has a well-diversified client base covering leading brands across multiple industry verticals and is focused on the BFSI, automotive, FMCG/consumer durables/retail/e-commerce sectors.
Risk Factors
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The business is concentrated around key clients, which account for a significant amount of revenue.
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The revenue is highly dependent on certain key industries.
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Digital marketing and Integrated Marketing Communications form a substantial part of the offerings and hence are a major source of income.
Key Strategies
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Deepen existing client relationships, and expand client base while focusing on key sectors.
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Focus on the creation of digital content at scale.
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Expanding presence in domestic and international markets.
R K Swamy Key Financials
Here are the key financials for R K Swamy Limited:
Particulars (in Rs. million)
Particulars (in Rs. million)
How to apply for IPO through ASBA
Kotak Securities
•04m 01s
How to apply for an IPO using UPI
Kotak Securities
•01m 19s
Opening of account will not guarantee allotment of shares in IPO. Investors are requested to do their own due diligence before investing in any IPO.
How To Apply for R K Swamy Ltd IPO?
Here are the steps to apply for R K Swamy Ltd IPO:
Step 1: Log in to your Kotak Securities Demat account Log in to your Demat account to access IPO investments. Next, select the current IPO section.
Step 2: Specify IPO details Enter the number of lots and the price you wish to apply for.
Step 3: Enter UPI ID After entering your UPI ID, click submit. This will place your bid with the exchange.
Step 4: Mandate Notification Your UPI app will receive a mandate notification to block funds.
Step 5: Approve Request Your funds will be blocked once you approve the mandate request on your UPI.
R K Swamy Ltd IPO FAQs
When is R K Swamy Ltd IPO listing date?
R K Swamy Ltd IPO will list on 2024-03-12.
What is the issue size of R K Swamy Ltd IPO?
424.34 is the issue size of R K Swamy Ltd IPO.
What is the minimum lot size required for R K Swamy Ltd IPO?
The minimum lot size is 50 shares and the investment required is ₹14400.
What is the price band of the R K Swamy Ltd IPO?
The price band of R K Swamy Ltd IPO is ₹270 to ₹288.
Where can I read more about R K Swamy Ltd business?
You can read more about R K Swamy Ltd and its IPO from the company’s red herring prospectus (RHP) here.
What is the R K Swamy Ltd IPO date for the initial public issue?
The IPO opens on March 4th and closes on March 6th, 2024.
What is the price band fixed for the R K Swamy IPO?
The price band is set between ₹270 to ₹288 per equity share.
What is the minimum bid lot and investment size of R K Swamy IPO?
The minimum bid lot is 50 shares with ₹14,400 as the minimum investment.
What is the R K Swamy IPO issue size?
R K Swamy's initial public offer amounts between ₹407.9 Cr and ₹423.56 Cr.
