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IPO Details

Issue Date

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Investment/lot

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Price Range

56 - 59

Lot Size

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IPO Size

₹ 500.00 Cr

IPO Listing Details

Listing On

17 Oct'22

Issue Price

59

Listed Price

₹ 90

Retail Gain/Listing Gain

52.54%

Start date

End date

Allotment of bids

Refund Initiation

Listing on exchange

Electronics Mart India Limited commenced its business operations in 1980 and is currently the 4th largest and one of the fastest growing consumer durables and electronics retailers in India with a revenue compound annual growth rate (CAGR) of 17.90% from Financial Year 2016 (FY16) to Financial Year 2021 (FY21). The company is also the largest regional organised player in the southern region in revenue terms with dominance in the states of Telangana and Andhra Pradesh (Source: Company Commissioned CRISIL Report).

With a longstanding market presence of more than three decades, the company set up their first consumer durable and electronic retail store at Hyderabad. They later converted the sole proprietorship into a partnership, under the name of ‘M/s Bajaj Electronics’ in 2011 and subsequently converted the partnership firm into a public limited company under the Companies Act, 2013 with the name ‘Electronics Mart India Limited.’

The company’s product portfolio focuses on large appliances (air conditioners, televisions, washing machines and refrigerators), mobiles and small appliances, IT and others, along with more than 6,000 stock keeping units (SKUs) across product categories from more than 70 consumer durable and electronic brands.

Electronics Mart India primarily has business activities across three channels of retail, wholesale, and e-commerce and has steadily increased its market reach to cover multiple cities across the nation.

Within retail, the company endeavours to offer customers a comprehensive, distinctive and convenient shopping experience similar to a retail mall, with a wide range of electronic products under one roof and providing a one-stop-shop solution for all their electronic needs.

Within wholesale, it supplies products to single shop retailers in Andhra Pradesh and Telangana regions, where revenue channels were Rs 202.21 million, Rs 642.35 million, Rs 530.53 million and Rs 505.22 million which represented 1.44%, 1.48%, 1.66% and 1.59% of the revenue from operations, respectively for the three-month period ended June 30, 2022, FY22, FY21 and FY20, respectively.

Within their company history, they have won a multitude of awards, along with currently being associated with more than 70 electronic brands with a long-standing relationship of more than 15 years with brands which operate in product categories such as large appliances, mobiles, small appliances, IT and others.

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Consistent growth, industry leadership and among the fastest growing electronics retailer
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Here are a few strategies Electronics Mart India Ltd. has for its business:

  • Expand reach across select geographies and deepen the footprint in existing markets.
  • Enhancing sales volumes by continuing to prioritise customer satisfaction through optimal product assortment and offering value for money.
  • Technology led effective inventory management & lean operating structure to maintain & improve operating efficiencies.
  • Maintaining & forging new relationships with leading brands across existing and new format stores thereby ensuring wider product range.
  • Continuous training of manpower.

And finally here’s a look at key financials of Electronics Mart India Ltd.

Particulars (in Rs. million)

Particulars (in Rs. million)

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Electronics Mart India Ltd IPO FAQs

Electronics Mart India Ltd will list on 2022-10-17.

500.00 is the issue size of Electronics Mart India Ltd IPO.

The price band of Electronics Mart India Ltd IPO is ₹56 to ₹59.

The Electronics Mart India Limited IPO has an issue size of around Rs. 500 crore. The IPO opens for subscription on 4th October 2022 and ends on 7th September 2022.

The allotment dates are yet to be announced.

KFin Technologies Limited is the registrar for this IPO.

The dates are yet to be decided.

You can read more about Electronics Mart India Limited and its IPO from the company’s red herring prospectus (RHP) here: Electronics Mart India Limited RHP

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