Kotak Securities’ Kona Kona Shiksha Reaches Over 73,000 Youth in FY25
Mumbai, 7 July 2025 – Kotak Securities Limited (KSL) announced a significant milestone in its flagship CSR initiative, Kona Kona Shiksha, which reached 73,957 young Indians in FY25 alone. Since its launch in July 2021, the financial literacy programme has empowered 291,539 students across the country with essential financial knowledge.
Driven by collaboration with the National Institute of Securities Markets (NISM), Kona Kona Shiksha aims to build financial awareness and capability among India’s youth. In FY25, the programme was conducted in 283 cities, covering 914 colleges. Since inception, NISM has delivered 3,750 sessions across 2,957 colleges in 543 cities, supported by a network of over 400 trained resource persons.
Each student undergoes a comprehensive 10-hour training module, culminating in an online assessment and certification by NISM. The curriculum covers personal finance, investment fundamentals, securities markets, and financial planning—equipping students with the skills to make informed financial decisions and explore careers in financial services. Shri Sashi Krishnan, Director, NISM, commented on this milestone, “We take immense pride in the transformative impact of this initiative. In partnership with Kotak Securities, Kona Kona Shiksha has empowered lakhs of young Indians with the knowledge to navigate the complex world of finance and investments. The overwhelming demand for financial literacy across the country reaffirms our mission—and we are committed to reaching even more students in the year ahead, building a financially aware and confident generation.”
Shripal Shah, MD & CEO, Kotak Securities added, “At Kotak Securities, financial literacy is not just a CSR initiative - it’s our core commitment. Kona Kona Shiksha reflects our deep belief in empowering India’s youth with the knowledge and confidence to make informed financial decisions. Each year, we’re proud to see this programme grow, reaching more students across the country and helping build a financially aware generation. Our collaboration with NISM continues to be a driving force in expanding this mission across Bharat, and we remain dedicated to making financial education accessible and impactful.”
Participant feedback has been overwhelmingly positive, reinforcing the programme’s relevance and effectiveness. In addition to Kona Kona Shiksha, Kotak Securities also supports education and livelihood initiatives through its CSR partnership with Kotak Education Foundation (KEF).
About Kotak Securities Limited
Kotak Securities Limited (KSL), a subsidiary of Kotak Mahindra Bank, is a full-service stock broking firm catering to retail and institutional investors across all segments of the capital market. Through a tie-up with partner brokers, the company also provides direct access to the US markets. Supported by a strong research team, robust digital trading platform, large branch network & franchisee base, and referral coordinators spread across Kona of India, KSL processes lakhs of secondary market trades every day. As of 31st March, 2025, KSL has a national footprint of 155 branches, 988 franchisees and satellite offices across 309 cities in India serving an active client base of 57.15 lakh. KSL provides a wide array of This is a Public document.
investment options in equities, derivatives (equities, commodities, currency). It also offers depository services and third-party products like insurance and mutual funds. For more information, please visit https://www.kotaksecurities.com
About NISM
The National Institute of Securities Markets (NISM) is an education initiative of Securities and Exchange Board of India established in 2006 as a public trust. NISM carries out a wide range of capacity building activities at various levels aimed at enhancing the quality standards in securities markets. A comprehensive view about NISM, its Board of Governors, Academic Council, its activities, etc., can be found at: www.nism.ac.in
For further information, contact:
| Biswajit Dash | Latika Srivastava | Stuti Sahu |
|---|---|---|
Kotak Mahindra Group | Kotak Mahindra Group | The Good Edge |
+91 9167044405 | +91 9819344093 | +91 9833528035 |
Disclaimer
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