Adcounty Media India Ltd

Initial public offering up to 59,62,800 equity shares of Rs. 10/- each (Equity Shares) of Adcounty Media India Limited (AMIL or the Company) for cash at a price of Rs. []/- per equity share (the Issue Price), aggregating to Rs. [] crores (The Issue). Out of the issue, 3,24,000 equity shares aggregating to Rs. [] crores will be reserved for subscription by market maker (Market Maker Reservation Portion). The issue less the market maker reservation portion i.e. issue of 56,38,800 equity shares of face value of Rs. 10/- each at an issue price of Rs. []/- per equity share aggregating to Rs. [] crores is hereinafter referred to as the Net Issue. The issue and the net issue will constitute 26.50% and 25.06%, respectively of the post issue paid up equity share capital of the company. The face value of the equity shares is Rs.10/- each and the floor price and cap price are [] times and [*] times of the face value of the equity shares, respectively.