To buy or sell stocks through the stock market exchanges, you need a stockbroker who will execute trades on your behalf. In return for this service, the stock broker will charge a commission—usually a flat fee or a percentage of the transaction value. Read all about brokerage charges.
If you are new to stock investments, it is important that you understand the services offered by stock brokers in India and how they function in the stock market environment. This article will explain why you need a stock broker, how to choose one, and more. Click here to learn how the stock market works.
Can stock investments give your portfolio an edge? Let’s have a look at the benefits they bring.
1. Potential for good returns
The stock market carries some risk, but it can deliver inflation-adjusted returns over time, unlike fixed deposits. This helps protect your returns from losing value due to inflation, making equities a better long-term investment option.
2. More than one type of earning
Stocks offer capital gains from price appreciation and, in some cases, regular dividends. Long-term investors benefit from potential growth, while large-cap stocks can provide steady income, making stocks attractive for both short-term trading and long-term wealth building.
3. Buying and selling stocks is easy
With online platforms, buying or selling shares is simple. Just enter the stock name, quantity, and other details. There's no lock-in period, so you can exit anytime, thus offering higher liquidity compared to fixed deposits or pension plans.
All stock market investments come with some element of risk. Efficient trading is all about how and when to invest in which stock. It needs round-the-clock monitoring of the market and in-depth research. This is where a stock broker comes to your aid. You can access the research materials and tools of your broker to improve your chances of stock market success.
To start trading in the stock market, you must open a demat account and a trading account. For this, you will need to approach a stock broker. Just ensure that the they are registered with the Securities and Exchange Board of India (SEBI). Stock brokers in India are governed by the Securities Contracts (Regulation) Act, 1956, SEBI Act, 1992, and SEBI Rules and Regulations, 1992.
Stock brokers offer valuable advice on the best times to buy and sell stocks. Part of their job is to find the best prices for their clients.
A stockbroker acts as a crucial intermediary between investors and the stock exchanges. Their primary role is to execute buy and sell orders on behalf of clients. They provide access to trading platforms, allowing you to track prices, monitor portfolios, and place trades. Beyond order execution, brokers offer research reports, investment advice, and market analysis to help you make informed decisions.
They also ensure regulatory compliance by facilitating KYC processes and maintaining records of transactions. Brokers help with fund transfers, dividend credits, and resolving issues related to trade settlements. Some even offer value-added services such as portfolio management and margin funding. In short, stockbrokers simplify and streamline your stock market participation, ensuring smooth and secure investing.
When you invest in mutual funds, a professional fund manager allocates money across stocks based on market conditions. Some funds are passively managed, like index funds, which mirror benchmark indices and have lower expense ratios. However, mutual funds don’t offer active control to investors and often carry exit loads in the first year. In contrast, stock market investing through a broker gives you full control over your portfolio. You decide when and where to invest and are directly responsible for the returns. This makes a brokerage account ideal if you prefer managing your own investments.
All stock brokers in India are registered members of exchanges regulated by the Securities and Exchange Board of India (SEBI). There are two main types of stock brokers—full-service brokers and discount brokers. They differ mainly in terms of the services they offer.
A full-service broker provides research, trading, and advisory facilities with regard to stocks, commodities, currencies, mutual funds, and other asset classes. They also provides the facility to buy and sell stocks.
These brokers provide dedicated client relationship managers. They come with advice, customised support, portfolio management services, financial planning services, and services relating to wealth management.
Full-service brokers provide company reports and technical calls for investors and traders. Some of them provide banking and demat services as well. However, they charge a significantly higher fee compared to discount brokers.
If you are new to trading, you will need to find a foothold in the stock market. A full-service broker can help. They offer personalised investment services along with customised recommendations. All these together could support your trades.
Advancements in technology have led to the rise of discount brokers who generally operate online. They offer cheap brokerage services for buying and selling stocks.
These brokers do not provide any additional services relating to market advice, financial planning, and tax planning. So, despite the low charges, these brokers could expose an investor to an increased risk as there is no guidance available. Besides, the trading segments that they provide may also be limited.
Discount brokers are preferred by clients who cannot afford to spend large amounts on fees and commissions. Seasoned traders who like to take investment decisions on their own might choose this type of broker.
Feature | Full-Service Broker | Discount Broker |
---|---|---|
Services Offered | Trading, research, advisory, wealth management | Only trading services |
Mode of Operation | Offline and online | Primarily online |
Client Support | Dedicated relationship managers | Limited or no personal support |
Charges | High fees and commissions | Low brokerage fees |
Research & Reports | Offers detailed research, company reports | Typically not available |
Ideal For | Beginners and investors needing guidance | Experienced traders seeking low-cost execution |
Other Offerings | Portfolio management, demat and banking services | Limited trading segments |
Stock brokers earn revenue through various channels. The primary source is brokerage fees, which are charged as a percentage of the trade value or a flat fee per trade. Full-service brokers may charge account maintenance fees, advisory fees, and commissions for additional services like portfolio management or wealth planning. Brokers also earn interest on idle client funds or margin trading accounts. Some may charge fees for value-added services such as research reports, trading platforms, or premium tools. Additionally, brokers may receive incentives from exchanges or third parties for promoting certain financial products or facilitating high trading volumes through their platforms.
You can choose a stock broker by keeping in mind the following points:
1. Past performance: Research carefully to know all about the major stock brokers in India. There are plenty of trustworthy materials available online. Go through them and compare the past records of various stockbroking agencies. You can also study stock broker rankings based on past performance.
2. Selective feedback: Do your family members and friends invest in the stock market? Ask them for feedback. However, everyone’s feedback is based on their own investment style and perception. So, do not follow any advice blindly.
3. User reviews: Look for user reviews from previous clients of the stock broker you are looking to hire. Weigh the pros and cons of every review, and ensure that the reviews are genuine.
4. Brokerage charges: Every stock broker charges a commission. A high brokerage fee could eat into your earnings from every trade. But a stock broker that charges lower commissions might not offer an impressive range of services. So, it is advisable to compare the brokerage charges and other facilities before choosing a broker. Before selecting your broker, read the fine print and check for hidden costs.
6. Trading platforms: Get to know all you can about the trading platform used by the broker. A good trading platform will offer you all the latest trading news. It will offer you several trading tools and provide detailed options. And you should be able to access the platform from your mobile phone or tablet.
Click here for more advice on choosing a stock broker.
To identify genuine stockbrokers, always check whether the broker is registered with the Securities and Exchange Board of India (SEBI) and is a member of recognised stock exchanges like NSE or BSE. A valid SEBI registration number is a must and can be verified on the SEBI website. Real brokers operate through official websites with secure payment gateways and clear contact details. They provide legal documentation like account opening forms, KYC verification, and contracts.
Be cautious of brokers promising guaranteed returns or pressuring you to invest quickly—these are red flags. Fake brokers may use informal communication, avoid paperwork, or ask for deposits in personal accounts. Always do a background check, read client reviews, and avoid platforms that seem suspicious or lack transparency in their operations or fee structure.
A stock broker is your trusted partner on your journey to wealth creation. Once you zero in on a broker, ensure that they can provide you with the following:
1. Customer-focused services: Brokers offer stock tips and recommendations. But are these suited to your financial needs? Look for user reviews that discuss this. While every individual trader and investor is different, reviews could help you to gauge the broker’s track record in this respect. Check the broker’s record of hits and misses in the recent past as well. You might find the numbers on their website. And before you commit to any broker, study the different brokerage and investment plans they have on offer. For instance, they may have tailored plans for beginners as well as more advanced options for seasoned traders.
2. Research and educational resources: A good brokerage house always seeks to educate its clients on different aspects of investment and trading. Check whether your broker offers quality resources for the same. It should share findings of its in-house research team on a regular basis. It must also alert investors about significant changes in the market and suggest alternative strategies. If you are new to the stock markets, you may need detailed guides explaining market terminology as well as trading strategies. Ensure that the broker provides educational resources that cater to your investment level.
3. Wider investment options: Life can become quite hectic if you need to use separate platforms for different kinds of trades. But not all brokers provide access to multiple asset classes. For instance, discount brokers may allow investments only in stocks and mutual funds. If you also wish to trade in derivatives and currencies, you may need a full-service broker instead. Some stock brokers also provide direct access to foreign stock exchanges, thus allowing you to invest internationally.
Choosing a stock broker is the most important pre-investment decision for an investor. Before shopping for stock brokers in India, make sure to have a clear understanding of your investment approach. Look for a broker that will complement your style. For a smooth trading experience, you could open a 3-in-1 account with a reliable stock broker. Bundled options like the 3-in-1 account provide the convenience of demat, trading, and savings accounts in a single, integrated product.
Stockbrokers are financial professionals who trade on clients' behalf. A stockbroker is also known as a registered representative (RR) or an investment advisor. In most cases, stockbrokers work for brokerage firms and deal with a lot of individual and institutional clients.
There are 5,340 stock brokers registered with SEBI.
Rakesh Jhunjhunwala is India’s richest stockbroker.
The best stock broker in India gives best advices. They tells you what to invest in and where to invest. You can avail such kind of service from Kotak Securities. They haves trong research and provide some of the best recommendations.
This article is for informational purposes only and does not constitute financial advice. It is not produced by the desk of the Kotak Securities Research Team, nor is it a report published by the Kotak Securities Research Team. The information presented is compiled from several secondary sources available on the internet and may change over time. Investors should conduct their own research and consult with financial professionals before making any investment decisions. Read the full disclaimer here.
Investments in securities market are subject to market risks, read all the related documents carefully before investing. Brokerage will not exceed SEBI prescribed limit. The securities are quoted as an example and not as a recommendation. SEBI Registration No-INZ000200137 Member Id NSE-08081; BSE-673; MSE-1024, MCX-56285, NCDEX-1262.
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