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  • Stock Recommendation | BERGER PAINTS LIMITED – SELL – Target Price : 280

    Publish date: FEBRUARY 08, 2019

    Strong performance, valuations ahead of performance Strong volume growth in the decorative segment, stable volumes in the industrial segment, raw material price inflation were the highlights of the results for Berger during Q3FY19.

    Berger reported high double digit volume growth on a high base in the decorative segment. Mass end-products (distemper and putty) recorded higher growth due to market share gains from unorganized players. Growth in Industrial, Automotive, and Protective segments was also healthy in the quarter. This led to revenue of Rs 16.17 bn (highest ever and +21.7% YoY). The volume growth was ahead of peers Asian Paints and Kansai Nerolac implying market share gains for Berger.

    Operating margins contracted marginally to 14.6% (-200 bps YoY and +70 bps QoQ) despite high input cost inflation in large part of the quarter. Consumption of high cost inventory, rupee depreciation and sticky prices in the industrial segment in large part of the quarter impacted the gross and Ebidta margins for the quarter. To mitigate input cost inflation, the company has taken a total price hike of 5.5% in 9MFY19 with the company expecting the margins to return to normal levels from Q4FY19

    Depreciation, interest cost, other income and taxes were stable for the company during the quarter.

    Consequently, company reported strong PAT of Rs 1.34 bn (+3.3% YoY) in a challenging quarter which is commendable.

    Management is confident of strong volume and sales growth and further improvement operational performance in Q4FY19 and Q1FY20.




    We estimate that branded paint demand will remain robust in a country like India where per capita consumption is very low and 30% paint market is still unorganised. Management of Berger also indicated that the volume trends remain strong for the company and expect the trend to continue in medium term.

    Berger’s performance has been better than peers and is indicative of continued market share gains. For Berger, we estimate 10% volume CAGR over FY18 – FY20E with improvement in operating margins and ROE of ~23.3% and ROCE of ~30.4% for FY20E. However, post factoring the growth prospects and post comparison with other big players, the current valuation is stretched for Berger. Maintain estimates and SELL recommendation with an unchanged TP of 280 at 41x FY20E.


    Management indicated the sales performance of Q2FY19 could be attributed to:

    Decorative segment - The Company reported high double digit volume growth in the decorative segment for Q3FY19. The decorative business constitutes around 80% of Berger’s overall business and typically grows at 1.5x the GDP of the country. The current volume growth on a large base (~15% volume growth in Q2FY19 as well) and relatively slower volume growth for other players indicate market share gains for Berger. Berger is expecting healthy volume growth in the decorative segment on the back of low per-capita consumption in the country, strong urbanization trends, shortening re-painting cycles, up-trading and increased government spending in an election year. We also believe that the reduction in GST on Paints (from 28% to 18%) from 27th July, 2018 to further aid volumes for the company.

    Industrial paints segment - In Industrial paints, Berger is primarily present in Automotive coating and Industrial coating. Automotive paints constitute around 10% of the overall revenues of the company and remains strong for the company with healthy demand of automobiles in the country. Berger is empanelled with all major automobile companies in the 2 wheeler and 3 wheeler segment. While general industrial coating constitute around 8% of the overall revenues of the company. Management expects general industrial segment to do well in Q4FY19 and Q1FY20, which should boost the overall performance of the company.


    Berger Paints has a total of 7 subsidiaries and 2 associates contributing about 10% of the overall revenues. Of these 7 subsidiaries the top 3 in terms of revenue are;
    1) Berger Jenson and Nicholson, Nepal (~3% of overall revenues)
    2) Bolix, Poland (~4% of overall revenues)
    3) Saboo coatings (~1.5% of overall revenues)

    Adverse currency movement and raw material price inflation led to Berger booking loss of Rs 10 mn from associates/subsidiaries.


    Paint Industry uses two key raw material including crude derivatives (60%) and Titanium Dioxide (30%). The paint Industry was experiencing increase in prices of raw material for entire FY18 and till end of November 2018. Competition, time lag between RM price increase and product pricing and sticky nature of product prices for industrial customer’s impacted the gross margins of the company in Q3FY19.

    However with correction in crude price to $60/barrel (-25% in the last 2 months), prices of crude derivatives have also decreased. Even prices of pigments like Titanium Dioxide, Iron oxide and Zinc oxide have shown softness in prices in the last two months. Correction in raw material prices is positive for paint companies and can provide an uptick to gross margins in Q4FY19 in a strong demand environment.







    We believe that Berger will continue to gain market share with aggressive expansion of its dealer network (5-10% increase each year), aggressive sales push, higher dealer margins and focus on improving geographical reach. Reduction in GST rates can drive further improvement in demand. Berger’s performance has been better than peers and is indicative of continued market share gains. For Berger, now we estimate 10% volume CAGR over FY18 – FY20E with improvement in operating margins and ROE of ~23.3% and ROCE of ~30.4% for FY20E. However, post factoring the growth prospects and post comparison with other big players, the current valuation is stretched for Berger. Maintain estimates and SELL recommendation with an unchanged TP of 280 at 41x FY20E.


    Berger Paint is the second largest decorative paint company in India and third largest in domestic industrial segment. It enjoys ~19% share of organized domestic decorative market. Berger also has a presence in overseas markets, prominent ones being Nepal (where it is a significant player in decorative market) and Poland (where it is second largest player in external insulation finishing system).Berger also has two JVs where Berger has 49% stake – a) Berger Becker Coatings Pvt Ltd catering to coil coatings – JV with Becker Industrifarg, Sweden which is a leading coil and special coatings player in Europe, and b) BNB Coatings India Ltd for manufacture of coatings for plastic substrates – JV with Nippon Bee Chemicals Co Ltd of Japan.


    BUY - We expect the stock to deliver more than 12% returns over the next 12 months
    ADD - We expect the stock to deliver 5% - 12% returns over the next 12 months
    REDUCE - We expect the stock to deliver 0% - 5% returns over the next 12 months
    SELL - We expect the stock to deliver negative returns over the next 12 months
    NR - Not Rated. Kotak Securities is not assigning any rating or price target to the stock. The report has been prepared for information purposes only.
    SUBSCRIBE - We advise investor to subscribe to the IPO.
    RS - Rating Suspended. Kotak Securities has suspended the investment rating and price target for this stock, either because there is not a Sufficient fundamental basis for determining, or there are legal, regulatory or policy constraints around publishing, an investment rating or target. The previous investment rating and price target, if any, are no longer in effect for this stock and should not be relied upon.
    NA - Not Available or Not Applicable. The information is not available for display or is not applicable
    NM - Not Meaningful. The information is not meaningful and is therefore excluded.
    NOTE - Our target prices are with a 12-month perspective. Returns stated in the rating scale are our internal benchmark.


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